
Brown University
Project: Brown University Alumni Event Invitation
Role: Creative Director / Designer
Overview: Designed a sophisticated and engaging invitation for a high-profile alumni event hosted by Brown University. The goal was to create a piece that reflected the institution's prestige while inspiring alumni to reconnect and participate in the event.
Responsibilities:
Collaborated with the Alumni Relations team to understand the tone, audience, and goals of the event.
Developed multiple design concepts, incorporating Brown’s brand elements and color palette with elegant typography and imagery that evoked nostalgia and school pride.
Designed both print and digital versions of the invitation to ensure consistent reach across platforms.
Managed all aspects of production, including file preparation for printing and digital distribution formats.
Coordinated with printers and internal departments to ensure timely delivery and quality assurance.
Outcome: The invitation was well-received by alumni, contributing to strong RSVP numbers and positive feedback from attendees and stakeholders. It reinforced Brown’s visual identity while creating a memorable first impression for the event.